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Shiza Shahid, a Pakistani-American social entrepreneur, has collaborated with American singer and beauty mogul Selena Gomez for a new cookware line.
Shiza has launched her cookware brand ‘Our Place’ in collaboration with her husband and a business partner. The brand has joined hands with a super successful singer cum actor and now a beauty entrepreneur, Selena Gomez.
The collaboration was announced by the brand on the photo and video sharing site earlier this month.
“We’re SO excited to share with you the Our Place x Selena Gomez collection,” read their post on Instagram.
As per ‘Our Place’, 10% of the profits from the cookware line will be donated to the ‘Rare Impact Fund’ for the expansion of mental health services. For those unversed, the fund is part of CSR by ‘Rare Beauty’, a beauty cosmetics brand owned by Gomez.
